
I Know It
by TPW Websites
This app has not yet been evaluated against our instructional invariants. The analysis below is based on independent research.
The Bottom Line
Partially. Because The Learning Standard has not yet evaluated I Know It, definitive claims about its efficacy are pending. Based on its design, it employs gamification and mastery-based progression to support math retrieval practice. It functions best as an engaging supplement for fluency building alongside direct classroom instruction.
Pros
- Employs gamified mechanics to increase student motivation and time-on-task during repetitive math drills.
- Uses mastery-based progression to ensure foundational math skills are secured before a student can advance.
- Provides immediate corrective feedback on problem-based tasks, allowing students to correct misconceptions quickly.
Cons
- Relies heavily on extrinsic animated rewards which can diminish intrinsic motivation for mathematics over time.
- Functions primarily as a practice tool rather than a primary instructional platform for introducing new concepts.
- Lacks formal evaluation data from independent learning science authorities to confirm long-term knowledge retention.
Does I Know It Actually Teach?
I Know It serves as a supplementary math practice tool rather than a standalone teacher, making it effective for reinforcing skills your child has already learned. Because the platform relies heavily on gamified drills and problem-based activities, it leverages retrieval practice to build math fluency from kindergarten through sixth grade. Your child will work through standard-aligned questions, earning animated rewards that increase time-on-task. However, because The Learning Standard has not yet formally evaluated this program, we cannot definitively certify its instructional efficacy. What parents must understand is that this tool is built for classrooms. If you purchase or use this at home, you will need to provide the primary instruction. The mastery-based progression ensures your child answers a set number of questions correctly before moving on, which prevents them from advancing with gaps in their foundational knowledge. While the immediate feedback helps correct minor errors in real-time, the program does not offer the deep, step-by-step worked examples required to teach a completely new math concept. Use this platform to help your child automate their math facts and solidify classroom lessons, not to replace traditional instruction.
How Does I Know It Help Students Learn?
I Know It uses competency-based learning combined with gamification to guide students through elementary math practice. The platform organizes content by grade level (TK through 6th grade) and specific math domains. Students select or are assigned specific problem sets corresponding to their current classroom curriculum. As students answer questions, the system provides immediate feedback, allowing them to see whether their response is correct or incorrect right away. This rapid feedback loop is a core component of effective retrieval practice, helping to correct misconceptions before they encode into long-term memory. To keep students engaged, the platform employs gamified elements like animated characters and visual progress bars. The mastery-based mechanics require students to demonstrate a certain level of accuracy before the system considers the skill mastered. This prevents students from rushing through assignments without genuinely grasping the underlying mathematical operations. Teachers or parents can monitor this progression through backend dashboards to identify areas where a student might need direct intervention.
Where Does I Know It Excel and Fall Short?
The biggest strength of I Know It is its ability to generate high volumes of targeted retrieval practice through engaging formats, while its biggest weakness is the lack of robust instructional scaffolding for new concepts. Strengths in Retrieval and Motivation: The platform excels at basic skill reinforcement. By using gamification—specifically animated feedback and visual progress indicators—the app increases student motivation to complete repetitive math drills. This high volume of practice supports retrieval practice, a well-documented cognitive science principle that strengthens memory recall. Furthermore, the mastery-based progression ensures that a student cannot simply click through a lesson; they must demonstrate actual competency before advancing, which helps prevent compounding gaps in foundational math skills. Weaknesses in Initial Instruction: Conversely, the platform functions almost entirely as an assessment and practice tool. It lacks the deep, explicit instruction and worked examples necessary to introduce a student to a novel mathematical concept. If a student repeatedly fails a problem set, the immediate feedback informs them they are wrong, but the system relies on an external teacher or parent to provide the actual pedagogical intervention.
Is I Know It Right for Your Child?
I Know It is best for elementary students who need structured, gamified math drill practice alongside direct classroom instruction. The platform covers transitional kindergarten through sixth grade, making it highly suitable for early childhood and primary educators looking to reinforce standard-aligned math concepts. It is an ideal fit for classrooms utilizing a station-rotation model, where students can independently practice previously taught skills while the teacher works with small groups. Because it requires a baseline understanding of the math concepts to be effective, it is not recommended for self-directed homeschooling without heavy parental instruction.
Frequently Asked Questions About I Know It
Is I Know It free?
No, I Know It is a paid subscription service. A Teacher plan costs $150 annually and includes access for up to 25 students, with additional students costing $7.50 each. Schools and districts can also purchase site licenses starting at $7.50 per student, with volume discounts available.
Is I Know It good for elementary students?
Yes, it is specifically designed for students in transitional kindergarten through sixth grade. The interface relies heavily on visual cues, animated characters, and gamification, which are developmentally appropriate and highly engaging for early childhood and elementary learners building foundational math fluency.
What does I Know It teach?
I Know It teaches comprehensive elementary mathematics. The platform covers standard-aligned topics ranging from basic counting, addition, and subtraction in the early grades to more advanced concepts like fractions, decimals, basic geometry, and early algebra for fifth and sixth graders.
Is I Know It safe for kids?
Yes, I Know It is a closed educational platform designed for school and home use. There are no social features, external links, or advertisements within the student interface, minimizing digital distractions and ensuring student data privacy during their math practice.
Has The Learning Standard evaluated I Know It?
No, I Know It is currently pending evaluation. The Learning Standard has not yet run this platform through our formal evaluation rubric to confirm its efficacy. You can read more about how we rate educational tools by visiting our /methodology page.
How does I Know It compare to IXL?
I Know It provides a more gamified, visually animated experience tailored specifically for younger elementary students, whereas IXL offers a more austere, comprehensive practice environment spanning Pre-K through 12th grade. Both rely on mastery-based progression and retrieval practice, but I Know It focuses exclusively on elementary math.
Data Transparency
16 of 35 checks passed
Evaluated April 2026
View privacy policy →View all 35 checks
Parent Access6/8
Does the policy mention parents specifically?
“by creating Family Accounts for students and their parents or guardians to use.”
Can parents view their child's data?
“A Family Account is an account for a parent or guardian to administer for their child or children.”
Can parents modify their child's data?
“The policy does not explicitly state that parents can modify their child's specific data.”
Can parents delete their child's account?
“The policy does not explicitly state that parents can delete their child's account.”
Is there a dedicated Children's Privacy section?
“X. CHILDREN IKI uses reasonable efforts not to collect, use or disclose...”
Does it reference COPPA compliance?
“governed by our Terms of Service, the Children's Online Privacy Protection Act ("COPPA")”
Does it reference FERPA compliance?
“defined by the Family Educational Rights and Privacy Act (20 U.S.C. § 1232g) and its implementing”
Is parental consent required for child accounts?
“In the event we wish to collect Information from a child, we will first seek a parent or guardian's consent.”
Data Portability2/5
Can users access their personal data?
“Right to Know/Access: The right to request that we disclose to you the Personal Information”
Can users download/export their data?
“Right to Data Portability: The right to receive the Personal Information collected”
Is there a self-service data access tool?
“Requests for access must be submitted via email, phone, or mail; no self-service tool is mentioned.”
Is a specific data format mentioned for export?
“Format is vaguely described as 'easily understandable and in a usable format'.”
Is there an API for data access?
“There is no mention of an API for data access in the policy.”
Data Minimization1/6
Is data collection itemized?
“Identifiers First and last name... Background Information... Financial Information...”
Can the app be used without a real name?
“The policy does not state the app can be used without providing a real name.”
Can the app be used without an email?
“The policy does not state the app can be used without an email address.”
Does it state collection is limited to what is necessary?
“The policy does not explicitly state collection is limited to what is strictly necessary.”
Is IP address anonymized or truncated?
“The policy mentions collecting IP addresses but does not say they are anonymized or truncated.”
Is location tracking explicitly excluded?
“The policy actually states it collects 'precise GPS location' with consent.”
Third-Party Protection4/7
Does it explicitly state no selling of data?
“We do not sell Student Data or Personal Information or use or disclose it for any marketing”
Are third-party providers named?
“Analytics are tools we use, such as Google Analytics... Google, Facebook, and other ad networks”
Are providers contractually restricted?
“The policy does not state that third-party providers are contractually restricted.”
No-targeted-advertising commitment?
“The policy mentions using 'retargeting pixels from Google, Facebook, and other ad networks'.”
Is AI/ML data sharing addressed?
“The policy does not mention artificial intelligence or machine learning data sharing.”
Child-specific sharing restriction?
“We do not sell Student Data or Personal Information or use or disclose it for any marketing”
Cookies/tracking limited or opt-out?
“You may refuse to accept browser cookies by activating the appropriate setting on your browser.”
Deletion & Retention1/5
Can users delete their account?
“Right to Request Deletion/Erasure: The right to request that we delete your Personal Information”
Self-service deletion mechanism?
“Requests for deletion must be sent via email, phone, or mail; no self-service mechanism mentioned.”
Specific data retention timeline?
“The DATA RETENTION AND DISPOSAL section is missing or truncated in the provided text.”
Auto-deletion of inactive accounts?
“Auto-deletion of inactive accounts is not mentioned in the policy.”
Post-deletion handling described?
“Post-deletion handling procedures are not described in the policy.”
Advertising2/4
Advertising model explicitly disclosed?
“Our Services may use retargeting pixels from Google, Facebook, and other ad networks.”
Free from third-party advertisements?
“The policy does not state it is free from third-party advertisements.”
Children excluded from ad targeting?
“We do not sell Student Data... or use or disclose it for any marketing or commercial purpose”
Ad-free option available?
“An ad-free option is not mentioned in the policy.”
What This Means
This app does not provide adequate data transparency for parents. This may mean you cannot easily access your child's data, understand what information is collected, or request deletion of personal information. We recommend considering alternatives that provide better data transparency, or using our template letters to request your data rights be honored.
About this evaluation: Based on automated analysis of I Know It's privacy policy using the Common Sense Privacy Program framework. Evaluation covers 35 binary checks across 6 dimensions. Privacy policies can change — this evaluation reflects the most recent version we analyzed.
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For I Know It
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Request Re-evaluationDetails
- Pricing
- A Teacher plan is $150 for the year, where they can add 25 students to their roster. Each additional student is $7.50. A school or district can sign up for a site license that charges $7.50 per student for the first 200, with a decrease in price as more students are added.
- Platforms
- Web Browser, iOS (Apple mobile), iPadOS (Apple tablet), Android (Google mobile), Windows (Microsoft), macOS (Apple), Chrome OS (Google)
- Grade Levels
- Transitional Kindergarten, Kindergarten, 1st Grade, 2nd Grade, 3rd Grade, 4th Grade, 5th Grade, 6th Grade
- Website
- Visit site