
Kick off with Inanimate Alice
Product by BradField Narrative Designs
The Bottom Line
Partially. While The Learning Standard has not yet fully evaluated this curriculum, it relies on immersive narrative to drive student engagement in literacy and STEAM. The multi-modal approach supports dual coding theory by combining text and visuals, but the lack of independent efficacy data means its pedagogical impact remains unverified.
Pros
- Combines text, images, and interactive elements to support dual coding and reduce cognitive overload.
- Promotes active learning through a structured creation framework rather than passive media consumption.
- Integrates cross-curricular themes to help students build connections between humanities and applied sciences.
Cons
- Lacks embedded assessments or retrieval practice mechanics to measure student retention of STEAM concepts.
- Requires significant teacher scaffolding to translate the interactive narrative into concrete learning outcomes.
- High cost for a single-user license limits accessibility for individual educators and families.
What Do We Know About Kick off with Inanimate Alice?
This curriculum guide relies heavily on teacher facilitation to teach effectively, making it less suitable as a standalone learning tool for your child. Kick off with Inanimate Alice is designed as a structured roadmap for educators rather than an independent app for students. It uses a digital narrative to introduce literacy and STEAM concepts to kids in grades three through six. Your child will read interactive stories and then engage in creative projects based on what they consumed. This aligns with constructionist learning theory, where students build knowledge by creating tangible artifacts. However, because it lacks built-in testing or spaced retrieval practice, your child's mastery of the material depends entirely on how the adult guides the lesson. The program uses a framework called Read, Imagine, Create, Share. This encourages deep processing of the story, but it does not provide automated feedback. If you are a parent looking for an app to independently drill skills or provide adaptive instruction, this will not serve that purpose. It requires your active participation to extract the educational value from the digital story.
How Does Kick off with Inanimate Alice Work?
Kick off with Inanimate Alice uses narrative-driven, project-based learning to integrate reading comprehension with STEAM activities. The platform provides educators with a curriculum guide built around the interactive story of Alice, a girl growing up in the digital age. Students consume episodes of the story that blend text, sound, and simple game mechanics. This multi-modal presentation leverages dual coding theory, helping students process information through both visual and auditory channels simultaneously. After experiencing a story segment, students move into the creation phase. The curriculum prompts learners to design their own digital or physical projects related to the narrative themes. This shifts the learner from a passive reader to an active creator. Teachers facilitate these activities using the provided lesson plans, which map the narrative elements to specific literacy and technology standards. The system does not use algorithmic progression or mastery checks. Instead, it relies on portfolio-based output where students share their creations with peers to demonstrate their understanding of the material.
Strengths and tradeoffs of Kick off with Inanimate Alice
The biggest strength of Kick off with Inanimate Alice is its use of multi-modal storytelling to drive engagement, while its biggest weakness is the absence of built-in retrieval practice to ensure long-term retention. Narrative context is a powerful cognitive hook. By embedding STEAM and literacy tasks within a compelling, ongoing story, the curriculum helps students anchor abstract concepts to concrete plot points. This contextual learning reduces the extraneous cognitive load often associated with isolated skill drills. The program's reliance on the Read, Imagine, Create, Share framework also supports active processing, forcing students to manipulate the information they just consumed. However, the lack of structured retrieval practice is a significant pedagogical gap. The curriculum focuses heavily on creation and project-based output but does not systematically prompt students to recall core concepts over time. Without spaced repetition or frequent low-stakes testing, students may struggle to transfer the underlying STEAM skills to other academic contexts. Additionally, because the platform lacks adaptive feedback, students who misinterpret the text or fail to grasp a scientific concept will not receive immediate correction unless a teacher intervenes.
Who Might Benefit From Kick off with Inanimate Alice?
Best for classroom educators teaching grades three through six who want a structured framework to integrate digital storytelling into their STEAM and literacy blocks. Kick off with Inanimate Alice serves as a curriculum guide rather than a standalone student application. It is ideal for teachers looking for cross-curricular project ideas that blend humanities with technology education. Because it requires heavy adult facilitation and offline project management, it is not recommended for parents seeking independent, self-paced learning tools for their children. It works best in a collaborative classroom environment where students can discuss the narrative and share their creative projects with peers.
Data Transparency
Does Not Meet Data Transparency Standard
Kick off with Inanimate Alice does not meet our data transparency standard. Its privacy policy does not document basic protections, including a commitment against targeted advertising, limits on sharing children's data and contractual limits on service providers.
6 of 35 checks passed
Evaluated September 2026
Privacy Policy →Level 1 · Basic protections
Does not sell data or target ads at students, limits sharing, and lets parents see and delete their child's data.
Not documented: a commitment against targeted advertising, limits on sharing children's data, contractual limits on service providers, a COPPA or FERPA commitment, parents' right to see their child's data, parents' right to delete their child's data
Level 2 · Parent control (meets the standard)
Families can get their data out, know who processes it, and know how long it is kept.
Not documented: data export, a data retention timeline, self-service deletion
Level 3 · Direct data access
Families or schools can pull their own data through an API, in a stated format.
Not documented: an API for retrieving their own data, a named export format
View all 35 checks
Parent Access0/8
Does the policy mention parents specifically?
The policy does not mention parents.
Can parents view their child's data?
The policy does not address parental access to a child's data.
Can parents modify their child's data?
The policy does not address parents modifying a child's data.
Can parents delete their child's account?
The policy does not address parents deleting a child's data or account.
Is there a dedicated Children's Privacy section?
The policy has no children's privacy section.
Does it reference COPPA compliance?
The policy does not reference COPPA.
Does it reference FERPA compliance?
The policy does not reference FERPA.
Is parental consent required for child accounts?
The policy does not address parental consent.
Data Portability1/5
Can users access their personal data?
“You are entitled to view, amend, or delete the personal information that we hold about you. Email your request to BradField Narrative Designs Inc. at [info@inanimatealice.com](mailto:info@inanimatealice.com)”
Can users download/export their data?
The policy provides view, amend and delete rights but does not mention downloading or exporting data.
Is there a self-service data access tool?
The policy says access requests are made by email, not through a self-service tool.
Is a specific data format mentioned for export?
The policy does not mention an export format.
Is there an API for data access?
The policy does not mention an API for data access.
Data Minimization1/6
Is data collection itemized?
“If you contact us through our online contact form we request your name and email address. This information is only used to communicate with you directly about your request, and your details are not added to any mailing list or passed on to any other companies.”
Can the app be used without a real name?
The policy states names are collected through the contact form and does not say the product can be used without a real name.
Can the app be used without an email?
The policy states email addresses are collected through the contact form and newsletter.
Does it state collection is limited to what is necessary?
The policy limits how contact data is used but does not state collection is limited to what is necessary.
Is IP address anonymized or truncated?
The policy calls analytics tracking data anonymised but does not state that IP addresses are anonymized or truncated.
Is location tracking explicitly excluded?
The policy does not address location tracking.
Third-Party Protection3/7
Does it explicitly state no selling of data?
“We do not pass on or sell user data to any other company for marketing purposes.”
Are third-party providers named?
“The newsletter service is provided by [MailChimp](http://mailchimp.com/).”
Are providers contractually restricted?
The policy does not describe contractual restrictions on providers.
No-targeted-advertising commitment?
The policy makes no commitment against targeted advertising.
Is AI/ML data sharing addressed?
The policy does not address AI or machine learning.
Child-specific sharing restriction?
The policy has no child-specific sharing restrictions.
Cookies/tracking limited or opt-out?
“You may prefer to disable cookies on this website and on others. The most effective way to do this is to disable cookies in your browser.”
Deletion & Retention1/5
Can users delete their account?
“You are entitled to view, amend, or delete the personal information that we hold about you. Email your request to BradField Narrative Designs Inc. at [info@inanimatealice.com](mailto:info@inanimatealice.com)”
Self-service deletion mechanism?
The policy says deletion requests are made by email, not through a self-service tool.
Specific data retention timeline?
The policy does not state a data retention timeline.
Auto-deletion of inactive accounts?
The policy does not address auto-deletion of inactive accounts.
Post-deletion handling described?
The policy does not describe what happens to data after deletion.
Advertising0/4
Advertising model explicitly disclosed?
The policy does not disclose an advertising model.
Free from third-party advertisements?
The policy does not state the product is free of third-party advertising.
Children excluded from ad targeting?
The policy does not address excluding children from ad targeting.
Ad-free option available?
The policy does not address an ad-free option or the absence of advertising.
What This Means
The policy review did not meet our data transparency standard. The checks above show the documented findings and unknowns. A missing statement does not establish how the app handles data in practice.
About this evaluation: Based on automated analysis of Privacy Policy using the Common Sense Privacy Program framework. Quoted text is copied from the policy; unquoted notes are our summary. Results describe the policy disclosures we assessed; unknown checks are excluded from scores. Privacy policies can change. This review reflects the version we analyzed and does not determine legal compliance.
Sources and review method
TLS combines product information and editorial analysis to explain how Kick off with Inanimate Alice works, its tradeoffs, and the questions to ask before choosing it. Product features, an instructional rationale and evidence of learning outcomes are different kinds of information.
Formal Learning Standard assessment: not yet completed. Data Transparency findings are reported separately and do not establish learning effectiveness. Read our methodology.
Frequently Asked Questions About Kick off with Inanimate Alice
Is Kick off with Inanimate Alice free?
No. A single-user license costs $99.00 per year. This grants access to the course and curriculum repository for one educator. Schools and districts can negotiate volume discounts for broader implementation.
Is Kick off with Inanimate Alice good for 3rd graders?
Yes, it is specifically designed for students in grades three through six. The interactive narrative format supports developing readers by providing visual and auditory context clues, though teachers must guide the analytical discussions.
What does Kick off with Inanimate Alice teach?
The curriculum teaches cross-curricular literacy and STEAM concepts. It focuses on reading comprehension, digital citizenship, and foundational technology skills. Students analyze the story and then apply those themes to design and engineering projects.
How does Kick off with Inanimate Alice compare to independent reading apps like Epic?
Epic provides a massive library of books for independent reading, while Kick off with Inanimate Alice focuses deeply on a single, interactive narrative series. It acts as a comprehensive teacher curriculum rather than a student-led reading platform.
Has The Learning Standard evaluated Kick off with Inanimate Alice?
TLS has not yet completed a Learning Standard evaluation of how well Kick off with Inanimate Alice teaches. Its privacy policy has been reviewed for Data Transparency and does not yet document the basic protections (Level 1).
Is Kick off with Inanimate Alice COPPA compliant?
A COPPA reference was not found in the reviewed privacy policy. This does not determine whether the app complies with COPPA. Policy review note: The policy does not reference COPPA.
Is Kick off with Inanimate Alice FERPA compliant?
A FERPA reference was not found in the reviewed privacy policy. This does not determine whether the app complies with FERPA. Policy review note: The policy does not reference FERPA.
Does Kick off with Inanimate Alice have a children's privacy policy?
No dedicated children's privacy section was found in the reviewed policy. Policy review note: The policy has no children's privacy section.
Does Kick off with Inanimate Alice sell student data?
The reviewed policy states that the app does not sell data. This is a policy statement; actual data practices were not verified. Policy review note: The vendor states it does not sell user data to other companies for marketing purposes (a qualified statement).
Can you delete your data from Kick off with Inanimate Alice?
The reviewed privacy policy describes account deletion. We have not tested the deletion process. Policy review note: Users can request deletion of all their personal information by email.
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- Pricing
- $99.00 per course/repository for single user access, 1-year, renewable. Discount structure for school/district implementation applies.
- Platforms
- Web Browser
- Grade Levels
- 3rd Grade, 4th Grade, 5th Grade, 6th Grade
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